Pantone has been around since 1963 and is known as the worldwide standard of colour. Pantone’s system for understanding and matching colours is based on a set of standard colours that can be mixed in specific combinations to ensure that the print is consistent across different printing presses.
The Pantone colours are identified by number. Pantone produces colour kits to assist with identifying the colour and therefore ensures that you maintain a consistent colour on your print jobs across different mediums.
To ensure excellent results Pantone takes in to account the paper being printed on. The colour number of each colour mix is followed by a letter which corresponds with different paper types. C refers to coated paper, U refers to uncoated paper and M refers to matte paper.